Warner Brothers to offer movie downloads in Hong Kong
If you can't beat them, join them -- and charge them. That's Warner Brother's latest strategy for battling video piracy in Hong Kong. The movie studio will offer 100 titles online, including recent DVD releases such as Superman Returns and Happy Feet as well as popular older titles like Harry Potter and the Goblet of Fire. The videos will be available for a fee through ViDeOnline's 08Media web site.Hollywood studios say they lose billions of dollars a year to video piracy, with China being one of the hottest spots for internet pirates. Warner Brothers' move is designed to give Chinese consumers a chance to get high quality movies for a small price rather than turning to the black market.
The files will include DRM to prevent copying. No word on exactly how much the studio will charge for the downloads, or whether anyone in Hong Kong will actually use the service.
[via DailyTech]
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