The Basic option used to be ad-free as well, but users didn't get advanced search options, additional storage space and many other features that came with Plus and Paid accounts. In other words, LiveJournal wasn't really making any money off of Basic account holders. You know, unless you count the fact that Basic account holders were adding value to the service by creating a community of active users that was so popular that some people were even willing to pay for advanced features.
When LiveJournal management announced the change earlier this month, LiveJournal users didn't exactly keep their concerns private. As of this writing, there are 68 pages filled with comments, most from users who are critical of the change. But since the new policy affects new users more than existing users, it will probably take a while to determine what impact the change will have.
[via ReadWriteWeb]
