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Filed under: Google, Search, Web

Google will factor page load speed into search result rankings

Matt CuttsGoogle sure seems hung up on the speed of the web these days, and I have to say, I like it. After announcing the SPDY protocol they're working on to speed up page loading time, it has come out that Google is seriously considering using page loading time as a factor when returning search results. This isn't some unsubstantiated rumor, either; it comes from none other than Matt Cutts, the high-profile Google employee who works on Google's web spam team.

Cutts said that the directive to speed up searching comes right from the top, Google's co-founders Larry Page and Sergey Brin. According to Search Engine Land he said they want searching to be as fast as flipping through a magazine.

At first blush it seems counter to Google's accuracy goals to favor fast pages over slow pages when a slow page might be more relevant to a user's search, but I know that I have often not even bothered letting a slow page finish loading when I was busy searching for something specific. If Google can shield me from the slow sites, it will help me find what I'm looking for more quickly.

Of course, now I have to do something about the slowness of my personal blog. But I probably should have long ago.

[Photo by chrisscott]

Filed under: Search, Op-Ed

Oh god, get the New York Post out of my tech news!

When Alexander Hamilton founded the New York Post back in 1801, he probably had no idea that the paper would eventually be turned into a sensationalist tabloid by Rupert Murdoch. Similarly, when Rupert Murdoch purchased the Post in 1976, he probably didn't think the paper would ever try to cover tech news.

The same paper that brings you headlines like "18-YEAR OLD ARRESTED FOR SERIAL CAT MURDERS" and "FOOD CART SCAMMERS RAISE THE DEAD" have decided to cover the ongoing Google v. Bing feud.

Apparently Sergey Brin is shaking in his boots, so worried about the threat Bing! poses that he's hired a group of former Vietnam POWs that escaped a maximum security stockade and sought refuge in the Los Angeles underground...No wait, that's the A-Team.

Brin has put together a team of "top engineers to work on urgent upgrades to his Web service." His web service? Which one, Post? Apps? Gmail? No, you mean "to his search engine."

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So, just how good at time waster games are you? Think you've got the stuff? Well, The World's Hardest Game 2.0 doesn't think you do. Yes, amazingly, it's possible to have a sequel to a game called "The World's Hardest Game". It doesn't seem logically possible, since if the first one was actually the world's hardest, how could another one come along and share the moniker? It made me doubt the name in the first place. That is, until I tried the game. The mechanics of the game are very simple. You are a small red square, ...

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