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Filed under: Google, Search, Web

Google will factor page load speed into search result rankings

Matt CuttsGoogle sure seems hung up on the speed of the web these days, and I have to say, I like it. After announcing the SPDY protocol they're working on to speed up page loading time, it has come out that Google is seriously considering using page loading time as a factor when returning search results. This isn't some unsubstantiated rumor, either; it comes from none other than Matt Cutts, the high-profile Google employee who works on Google's web spam team.

Cutts said that the directive to speed up searching comes right from the top, Google's co-founders Larry Page and Sergey Brin. According to Search Engine Land he said they want searching to be as fast as flipping through a magazine.

At first blush it seems counter to Google's accuracy goals to favor fast pages over slow pages when a slow page might be more relevant to a user's search, but I know that I have often not even bothered letting a slow page finish loading when I was busy searching for something specific. If Google can shield me from the slow sites, it will help me find what I'm looking for more quickly.

Of course, now I have to do something about the slowness of my personal blog. But I probably should have long ago.

[Photo by chrisscott]

Filed under: Business, Google

How Sergey Brin changed the world

sergey brin googleIt's always interesting to take a dive into the lives of successful web based entrepreneurs to see what made them, and what their lives are like. Of course the guys behind Google are no exception. Larry and Sergey went from Stanford Ph.D. dropouts with an idea in a garage and went on to form a multi-billion dollar search company. If you are into Google and Entrepreneur life, you might be interested in spending a few minutes reading through Mark Malseed's report on the life of Sergey Brin.

Mark mentions interesting facts from how Sergey and Larry share an office in a far corner away from the public eye in the Googleplex like they did back in the garage days. He describes the office environment and how it resembles a large adult play area with the latest tech devices and comfortable seating arrangements scattered about. (but of course we knew that.)

Mark also had the chance to sit down with Sergey's parents in the suburbs of Washington DC to talk with his Father, a mathematics professor at the University of Maryland, and his Mother a research scientist at NASA's Goddard Space Flight Center. Both of his parents still cannot believe the success that Google has achieved, and how many people it has helped by saving large amounts of time and energy. Mr. and Mrs. Brin take readers on a tour of Sergey's childhood, and how this lead to co-founding a web based company that changed the world forever.

Featured Time Waster

The World's Hardest Game 2.0 - Time Waster

So, just how good at time waster games are you? Think you've got the stuff? Well, The World's Hardest Game 2.0 doesn't think you do. Yes, amazingly, it's possible to have a sequel to a game called "The World's Hardest Game". It doesn't seem logically possible, since if the first one was actually the world's hardest, how could another one come along and share the moniker? It made me doubt the name in the first place. That is, until I tried the game. The mechanics of the game are very simple. You are a small red square, ...

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