Filed under: Business, Office, Google, Microsoft, Holiday Gift Guide
Tis the Season for Small Business Gifts
Every year, small businesses struggle with the customer appreciation gift. Should we give one to every client? Only to new clients? What about long-term clients? Should we order pre-printed (and clever) cards? And the big question: how much is this going to cost?
Saying thanks to our clients in a better fashion is something we set out to do last winter during the re-creation of our branding model. We rebuilt our logo, changed colors, formalized templates, printed letterhead, stickers and designed mail-ready new-client packets and generally upgraded our schwag. It was time for us to have something to hand out besides business cards.
That's why we don't send out holiday gifts anymore; heck, we don't send out "winter holiday" cards anymore. Instead, we thank our clients all year long. With a simple Access database, we keep track of each client who's referred business to us and we send a handwritten note (on those new branded and printed cards we designed) and a small gift card to an omnipresent store. First referral? A five-dollar Starbucks card. Second referral? A somewhere-else gift card. If a referral turns into business? A larger Target or Paneras card is coming your way inside a handwritten custom-branded notecard. If you're local, it might be a lunch gift certificate at a restaurant (also a client).
Saying thanks to our clients in a better fashion is something we set out to do last winter during the re-creation of our branding model. We rebuilt our logo, changed colors, formalized templates, printed letterhead, stickers and designed mail-ready new-client packets and generally upgraded our schwag. It was time for us to have something to hand out besides business cards.That's why we don't send out holiday gifts anymore; heck, we don't send out "winter holiday" cards anymore. Instead, we thank our clients all year long. With a simple Access database, we keep track of each client who's referred business to us and we send a handwritten note (on those new branded and printed cards we designed) and a small gift card to an omnipresent store. First referral? A five-dollar Starbucks card. Second referral? A somewhere-else gift card. If a referral turns into business? A larger Target or Paneras card is coming your way inside a handwritten custom-branded notecard. If you're local, it might be a lunch gift certificate at a restaurant (also a client).
So, just how good at time waster games are you? Think you've got the stuff? Well, The World's Hardest Game 2.0 doesn't think you do.
Yes, amazingly, it's possible to have a sequel to a game called "The World's Hardest Game". It doesn't seem logically possible, since if the first one was actually the world's hardest, how could another one come along and share the moniker? It made me doubt the name in the first place. That is, until I tried the game.
The mechanics of the game are very simple. You are a small red square, ...
