Are you prepared for Wrath of the Lich King? WoW Insider has you covered!
AOL Tech
Posts with tag panama

Yahoo and Google go on a date: we'll see where it goes from there

searching adsense on yahoo
It seems Yahoo! recently lost faith in its ability to advertise, and it almost seems desperate to try something very different. In fact, the company seems so desperate in a Web-world increasingly dominated by Google, that it's going to give AdSense a shot. Yes, Yahoo! will host Google ads on its own site.

Though the mini-partnership is cute and we're sure they'd make a fun but powerful couple, don't make any assumptions about their intentions yet. As much as Google would like to get in that pair of pants, Yahoo will only support AdSense in up to 3% of all search results for now. If AdSense does what it promises to do -- make more money than Yahoo's advertising services -- the two companies should enter into a more committed relationship.

It feels like Yahoo's just giving up, but you can't blame 'em. Google's an innovative monster, and how do you compete with that? I guess if you can't beat 'em, catch a ride on their coattails.

Yahoo! ad deal with Viacom

yahoo viacom ad dealViacom's strategy of providing an immersive entertainment experience will now be monetized throughout their portfolio of properties with Yahoo's new Panama ad platform.

In this ad deal, Yahoo's newly launched search marketing platform will be the exclusive provider of all contextual and sponsored search ads for a first run of 33 Viacom sites, with the strong potential to expand to another 140 additional Viacom sites under a multi year deal.

The current site roster that will be participating in the partnership includes MTV.com, VH1.com, Nickelodeon.com, comedycentral.com and BET.com. Viacom is the number one online entertainment destination with over 90 million unique viewers in February 2007.

Yahoo's Panama ad platform has only just been released, but its growing strong. Viacom has just jumped on board as a huge partner, who could be the next one to steal valuable space away from Google?

Download Squad Features




View Posts By

Categories
Audio (857)
Beta (345)
Blogging (705)
Browsers (65)
Business (1379)
Design (827)
Developer (939)
E-mail (521)
Finance (128)
Fun (1780)
Games (564)
Internet (4910)
Kids (135)
Office (499)
OS Updates (582)
P2P (182)
Photo (472)
Podcasting (168)
Productivity (1350)
Search (271)
Security (548)
Social Software (1136)
Text (440)
Troubleshooting (52)
Utilities (1995)
Video (1037)
VoIP (140)
web 2.0 (803)
Web services (3383)
Companies
Adobe (188)
AOL (51)
Apache Foundation (1)
Apple (477)
Canonical (35)
Google (1335)
IBM (30)
Microsoft (1323)
Mozilla (475)
Novell (20)
OpenOffice.org (43)
PalmSource (12)
Red Hat (17)
Symantec (14)
Yahoo! (356)
License
Commercial (681)
Shareware (195)
Freeware (2049)
Open Source (925)
Misc
Podcasts (14)
Features (392)
Hardware (167)
News (1129)
Holiday Gift Guide (15)
Platforms
Windows (3694)
Windows Mobile (429)
BlackBerry (45)
Macintosh (2103)
iPhone (104)
Linux (1605)
Unix (78)
Palm (177)
Symbian (123)
Columns
Ask DLS (11)
Analysis (33)
Browser Tips (297)
DLS Podcast (6)
Googleholic (203)
How-Tos (103)
DLS Interviews (19)
Design Tips (15)
Mobile Minute (133)
Mods (68)
Time-Wasters (393)
Weekend Review (40)
Imaging Tips (32)

RESOURCES

RSS NEWSFEEDS

Powered by Blogsmith

Sponsored Links

Advertise with Download Squad

Most Commented On (60 days)

Recent Comments

Urlesque Headlines

BloggingStocks Tech Coverage

More Tech Coverage

Other Weblogs Inc. Network blogs you might be interested in: