Most online stores are great if you know what you're looking for. Can't find that whazzit at the local Radio Shack? Just type the model number into the search engine of your choice and find it at RadioShack.com, Amazon, or any number of other online retail outlets.
But what if you're snowed in and just really want to replicate the experience of going to the mall without actually having to leave your house?
Browse Goods is a new site that has a fresh take on the user interface for online shopping. Whereas most stores give you a list of 10 to 20 items and then the option to click "next page," Browse Goods arranges everything visually.
You pick a category to start (currently: shoes, toys, sports, and watches), and then you're presented with an enormous number of tiny images divided into subcategories. Click on the screen to zoom into an area (or use your mouse scroll wheel to zoom in and out), and click and hold on a section of the screen to drag your way around. It works much like Google Maps.
Browse Goods doesn't so much replicate the feel of being in a store, as that scene from
The Matrix where Neo and Trinity need to load up on guns to rescue Morpheus. Right now, all the items for sale actually come from Amazon, so when you click on a picture for more information, the "buy now" button takes you to Amazon.
I wouldn't expect the site to work well if you're using an older computer or web browser, or slow internet connection. But if you've got a fairly new system and a broadband connection it's worth checking out.
[via
GigaOM]