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Filed under: Developer, Web services, web 2.0

NuConomy: Next-gen web analytics

Web analytics is an increasingly important metric for web publishers. It used to just be about tracking how many visitors you get and how many pages they view. Technology has improved so that you can now track site entry points, popular keywords, specific post metrics, out-bound clicks, nationality of your visitors and more. The problem is, to actually get that data into something useful, you usually have to dedicate a bunch of time analyzing statistics or you have to pay for an expensive commericial analytics package. Today, NuConomy is officially launching its free web analytics platform, NuConomy Studio, designed to meet both of those challenges.

The platform that NuConomy will most likely be compared to is Google Analytics, because both are free and both offer easy integration into various web platforms. In its scope, however, NuConomy Studio is much more akin to Omniture, but without the hefty licensing fee that pretty much excludes all but the biggest sites from taking advantage of its enhanced metrics.

For instance, most analytics programs can't monitor interaction with JavaScript (AJAX) or Flash elements. So you can't get a metric on how frequently that YouTube video is played (or which video is most popular). NuConomy can track AJAX, Flash and Silverlight and then show you what elements (or videos) were most popular. With YouTube videos, you can even find out how visitors are watching the videos before stopping or going to another page. So if you're a VBlogger, you can better pinpoint what is working and what isn't.

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Featured Time Waster

The World's Hardest Game 2.0 - Time Waster

So, just how good at time waster games are you? Think you've got the stuff? Well, The World's Hardest Game 2.0 doesn't think you do. Yes, amazingly, it's possible to have a sequel to a game called "The World's Hardest Game". It doesn't seem logically possible, since if the first one was actually the world's hardest, how could another one come along and share the moniker? It made me doubt the name in the first place. That is, until I tried the game. The mechanics of the game are very simple. You are a small red square, ...

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