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Filed under: Internet, Web services, Microsoft, Search, web 2.0

Microsoft relaunches Farecast, changes almost nothing

Farecast

Just over a month after paying $115 million for travel planning site Farecast, Microsoft has relaunched the site. And after spending countless hours integrating the site into Microsoft's Live Search suite of web applications, the result is... basically identical to the old site. The biggest difference we can find is the Live Search label appended to the Farecast logo.

Microsoft has folded Farecast user accounts into the Windows Live suite, which means you can login using your Windows Live ID.

You won't find Farecast results from the main Live Search page. You'll have to click the More tab, and then select "See All" to find Farecast. But eventually we wouldn't be surprised if Microsoft started bringing up Farecast results for regular travel-related search terms. That clearly hasn't happened yet. When we entered the search query: "New York to Philadelphia flight" the top search result was a link to TripAdvisor.

[via Mashable]

Filed under: Internet, Web services, Microsoft

Microsoft buys Farecast for $115 million

Farecast
Microsoft has purchased Farecast, a travel pricing/comparison/booking service that competes with similar web services like Travelocity, Orbitz, and Kayak. What sets Farecast apart from other services is the site's focus on predictions. Based on trends over time, Farecast can help users predict whether prices will go up or down in the future.

The Seattle Post Intelligencer says Microsoft paid $115 million for the company. In a blog post, Farecast says very little about the acquisition other than that it "created tremendous opportunities." Farecast is already prominently featured on Microsoft's MSN Travel site. It's not clear if and how Microsoft will utilize Farecast and its technology beyond the travel site.

[via Profy]

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