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Filed under: Business, Internet, Web services, Yahoo!

Yahoo! ad deal with Viacom

yahoo viacom ad dealViacom's strategy of providing an immersive entertainment experience will now be monetized throughout their portfolio of properties with Yahoo's new Panama ad platform.

In this ad deal, Yahoo's newly launched search marketing platform will be the exclusive provider of all contextual and sponsored search ads for a first run of 33 Viacom sites, with the strong potential to expand to another 140 additional Viacom sites under a multi year deal.

The current site roster that will be participating in the partnership includes MTV.com, VH1.com, Nickelodeon.com, comedycentral.com and BET.com. Viacom is the number one online entertainment destination with over 90 million unique viewers in February 2007.

Yahoo's Panama ad platform has only just been released, but its growing strong. Viacom has just jumped on board as a huge partner, who could be the next one to steal valuable space away from Google?

Filed under: Fun, Games, Time-Wasters

5 Minutes to Kill Yourself - Today's Time-Waster

5 minutes to kill yourselfCartoon Network's Adult Swim has a rather bizarre game on their website called 5 Minutes to Kill Yourself.

The premise should make plenty of sense to any cubicle warrior. Our protagonist is sitting at his computer when he declares that he will kill himself if he gets one more meeting request. A moment later, he's informed of a meeting in 5 minutes. That gives you 5 minutes to solve his problem.

Unfortunately there's no guns in the office, so you have to wander around the office insulting people until they hit you, sticking your head in the paper shredder, etc. To be honest, the most difficult part of the game is controlling the character with the arrow keys on your keyboard.

But if cubicle violence is your idea of fun, it's a pleasant way to kill five minutes. Get it? That's a pun. Yeah, we're groaning too.

[Thanks Matt!]

Filed under: Internet, Video, Commercial

BitTorrent in bed with movie, TV companies

BitTorrentTorrentfreak is reporting that BitTorrent has struck deals with several entertainment companies including 20th Century Fox, Paramount Pictures, G4, Kadokawa Pictures USA, Lionsgate, MTV Networks (Comedy Central, MTV etc.), Palm Pictures and Starz Media, which will make those companies' movies and television shows available in BitTorrent's upcoming download store. Among the properties named are X-Men III, Mission: Impossible III, Prison Break, Laguna Beach, and South Park. These companies join Warner Bros. in partnership with BitTorrent, the launch of whose digital media store has been pushed back to early next year.

Filed under: Video, Web services, Google

Comedy Central and YouTube play nice

Vicom hearts YouTubeA few days after YouTube yanked a bunch of copyright-infringing clips at the request of Viacom-owned Comedy Central, Adweek reports that the two companies are getting chummy, and YouTube has reposted an unspecified number of the offending videos. Quoth a Viacom rep: "We want our audiences to be able to access our programming on every platform and we're interested in having it live on all forms of distribution in ways that protect our talented artists, our loyal customers and our passionate audiences." Viacom hasn't yet entered a licensing agreement with YouTube, as other companies including CBS, NBC, and a few major record companies have. It will be interesting to see how this pans out. As I've said before, video sharing (i.e. the kind people can embed in their web site or blog) is one of the most powerful promotional tools available to media companies right now, and ignoring that opportunity becomes more and more suicidal every day.

Featured Time Waster

Graveyard Shift - zombie-busting Time Waster

With Halloween fast approaching, it's a great time to get in some practice defending your territory against zombies. In Graveyard Shift, you take aim at zombies and other creepy-crawlies, blasting them into splatters of cartoony green guts. It's a casual first-person shooter, and it's very easy to get the hang of - use the mouse to aim, click to fire. Graveyard Shift has at least 15 levels, and it might even have some secret stages I haven't unlocked yet. They key to getting good at Graveyard Shift is learning to use ...

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