Skip to Content

Need a little good news today? We've got plenty!
AOL Tech

Posts with tag KeywordAdvertising

Filed under: Internet, News

Utah bans keyword advertising on trademarked terms

Utah searchIn March, the state of Utah passed the Trademark Protection Act, designed to protect companies that register their trademarks in Utah.

Essentially, the law creates a database of trademarked terms, and prevents online advertisers from using those terms as keywords. In other words, if you're Mazda, you can't buy paid advertisements from Google that will show up when users search for Pontiac.

While some bloggers have declared that the bill shows an inherent misunderstanding of how the web works (every company that ever buys keyword advertising will have to check with Utah's state registry to make sure the term isn't trademarked in that state), it's amusing that the Utah lawmakers behind the bill have taken to the blogosphere to defend the law.

[via Slashdot]

Featured Time Waster

Forumwarz - a potentially offensive time waster

I pwn UAfter spending the better part of an hour on Forumwarz I still can't decide if it's just sick or if it's kind of fun. It's a bit like a car wreck on the highway. I know I shouldn't be looking but I can't quite turn away.

It's sick, it's twisted, it's the internet on it's worst level and darn it, it's kind of fun. At least for a little while.

Forumwarz is a parody role-playing game that takes place on the internet - or at least the Forumwarz version of it. Your goal is to complete missions that are given to you through a mock up of GoogleTalk called Sentrillion.

Your first "friend" is ShallowEsophagus who begins giving you missions to pwn various forums by being a troll. Depending on the character type you are assigned at start up, you have tools like drooling on the keyboard or bashing your head on the keyboard that you can use to destroy forum threads and eventually, pwn a forum.

Future missions involve buying illegal software from the Russians, pwning more difficult forums and other internet oddness.

Completing missions gives you cash, called Flezz in game, and items that you can pawn or use in other missions. The game is NOT for those easily offended. It's crass, coarse and there are frequent f-bombs in the fake chat sessions.

This is also a game for a more mature audience as it requires you to shop at the Drugs R Fun store to get various concoctions to improve your playing, engage in certain cyber activities to get more Flezz and just generally use a more adult perspective.

If you can get past that, here are the more enjoyable and time-wasting aspects.

View more Time Wasters

Featured Galleries

Defective by Design, London: Protest Pictures
Cooking Mama: Mama Kills Animals
Android First-look: Amazon.com MP3 Store
Android First-look: Twitroid
Google Reader Android
Android Hands-On
Twine 1.0
Photoshop Express Beta
SXSWi 2008 Schwag Unboxing
SXSWi 2008 Day 1
Mozilla Birthday Cake
Palm stuff
Adobe Lightroom 1.1

 


Follow us on Twitter!

Flickr Pool

www.flickr.com

BloggingStocks Tech Coverage

More Tech Coverage