Filed under: Business, Apple, Google
iPhone Maps app now showing "sponsored links"
It's no secret that Google's in the ad business, but it looks like they've snuck ads into an unexpected place: the Maps app on the iPhone. Maps is powered by Google - for now, anyway, because Apple has purchased its own map company, PlaceBase - and so Google has the ability to drop "Sponsored Links" into the system. You might not see them everywhere, but you can test for yourself by searching for things like food, sushi, and diners in NYC. You'll see some automatically highlighted results pop up, marked as sponsored. None of the sources writing about this development seem to know whether Apple is getting a cut of the profit from these advertising placements, but Apple and Google have a complicated relationship. Although it's tempting to think that Google is trying to be pesky to Apple on the iPhone because Apple rejected the iPhone version Google Voice, I suspect there's something more going on. For now, though, we'll have to wait for one of the companies to comment, and see what Apple does with PlaceBase.
[via The Apple Blog]
So, just how good at time waster games are you? Think you've got the stuff? Well, The World's Hardest Game 2.0 doesn't think you do.
Yes, amazingly, it's possible to have a sequel to a game called "The World's Hardest Game". It doesn't seem logically possible, since if the first one was actually the world's hardest, how could another one come along and share the moniker? It made me doubt the name in the first place. That is, until I tried the game.
The mechanics of the game are very simple. You are a small red square, ...

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