Amazon buys online apparel store Zappos for $807 million
And now it looks like Amazon wants to be the Amazon of shoe stores, because the company is making a move to acquire Zappos for 10 million shares of Amazon common stock, or about $807 million. The deal could close before the end of the year.
Zappos will continue to operate as a separate brand from Amazon, and the company's management team will stay in place. Zappos CEO tony Hsieh has published a letter sent to all his company's employees about the acquisition today. he says the move will help Zappos grow its "brand and culture." In the Q&A that follows, Zappos makes it pretty clear to employees that very few things will be changing. The company headquarters isn't moving, the health benefits aren't changing, and Zappos employees won't even get Amazon employee discounts.
[via TechCrunch]
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Reader Comments (Page 1 of 1)
Louis Brusco Jr. said 7:59AM on 7-23-2009
I hope that Amazon does not ruin Zappos, which has without doubt the BEST customer service I have ever experienced on the internet. Their prices are high - full retail, but for that you get free shipping and great customer service.
My daughter had a pair of Ugg boots that I had given to her the previous Christmas. About 51 weeks after purchase - on a Sunday morning at 8 am - I noticed that the bottoms of the boots had separated from the sole of the boot. I went to the UGG website and tried to find out about warranties and stuff and never got anywhere. I went to the Zappos web site and emailed their customer service people. By 10:30 am I got an email with a (1) return authorization and shipping label to send back the boots and (2) confirmation that a new pair of boots would be sent to me. I got the new boots on Tuesday. I sent the old boots back and there was never any problem.
Zappos is amazing - please - Amazon - don't ruin them - just improve them by having them start to see SHOELACES!!!
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