Filed under: Business, Internet, Productivity, Web services, Commercial, Social Software, Beta, Web
CoTweet allows teams to share a Twitter account and more
Businesses have certainly noticed that Twitter is a fantastic way to connect with their customers, but Twitter's personal nature makes it difficult for a team to share one Twitter account. CoTweet is looking to solve that problem, by allowing up to 6 different people to share one Twitter account in a graceful manner. Tweets from different people can have a "CoTag" appended to the end of the tweet, making it clear who actually posted a given update.
CoTweet is an alternative online Twitter interface, but to call it a power interface is probably understating matters. Along with handling multiple authors for a given Twitter account, CoTweet allows you to manage multiple Twitter accounts from a unified interface. So tweets from your personal account intermingle with your business account's tweets, but are clearly marked. You can easily monitor keywords and trends, have notifications of incoming tweets, assign tweets to others to follow up on, schedule tweets, track click-through on links you tweet, and maintain an archive of your sent tweets outside of Twitter.
While clearly CoTweet is aiming itself at business users, it's easy to see that it would be of value to any organization that is attempting to maintain an online presence.
A glance at CoTweet's homepage is enough to show that they are really on to something. The list of companies that are currently using their service is impressive. Twitter themselves are listed as using CoTweet, and my personal bet is that they will quickly realize the value CoTweet brings to the the Twitter platform, and acquire CoTweet.
CoTweet is currently free while in beta, and they have committed to give their user-base plenty of notice before beginning to charge for the service.
