Filed under: Internet, News, Web
Prepare yourself for bigger, harder to miss web advertising
The 27 publishers are part of the Online Publishers Association, and they've each agreed to try at least one of three new units before July. The units are a 336 pixel by 860 pixel ad that scrolls up and down the page, a wider 468 pixel y 648 pixel box with page turning and video features, and a Pushdown box (pictured above0 that is 970 pixels wide by 418 pixels tall and which can be minimized.
In other words, all three ad units take up a ton of screen real estate. But that doesn't have to be a bad thing for readers. If you look at most web sites today, you'll notice a fair amount of space is dedicated to advertising. It's just that you typically see ads from many different companies. If these new ad units wind up being more effective at grabbing your attention, advertisers might be willing to pay significantly higher prices, which means that while the future could be filled with enormous ads on web pages, you won't find nearly as many ads on each page.
Or the whole experiment could end in failure. Download Squad publisher AOL isn't currently involved in the experiment, but the 27 participating companies have a combined reach of over 100-million page views a month. So odds are you'll see one of the new ad units soon enough.
[via Techmeme

So, just how good at time waster games are you? Think you've got the stuff? Well, The World's Hardest Game 2.0 doesn't think you do.
Yes, amazingly, it's possible to have a sequel to a game called "The World's Hardest Game". It doesn't seem logically possible, since if the first one was actually the world's hardest, how could another one come along and share the moniker? It made me doubt the name in the first place. That is, until I tried the game.
The mechanics of the game are very simple. You are a small red square, ...

Reader Comments (Page 1 of 1)
Eminemdrdre00 said 2:20PM on 3-10-2009
Ads? Adblock FTW!
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za7ch84 said 2:27PM on 3-10-2009
Yep. Works like a charm.
daniel free said 2:27PM on 3-10-2009
damn, now im gonna end up with big empty spaces at the top instead of discrete empty spaces down the side >
Reply
Trent O said 3:06PM on 3-10-2009
RIP, Remove It Permanently, best firefox addon solution for gettin' rid of the gaps adblock plus leaves.
Jon said 2:28PM on 3-10-2009
ESPN is getting silly .. 99% of the page is ads
you actually have to scroll down to read a headline
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Jamus said 2:32PM on 3-10-2009
I do not mind small unobtrusive ads (no sounds, jumpy images, flashing symbols, video, etc...), but if annoying ads show up, they are quickly blocked.
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Tony said 3:23PM on 3-10-2009
CNN had those apple ad's it was so bad i could not read the CNN headline story it just turned me away .. I wont watch them so please don't fill up my screen the only think i look for is the X to close them
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David said 2:50PM on 3-10-2009
"That's ture of this site"
typo?
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Tony said 2:52PM on 3-10-2009
CNN had those apple ad's it was so bad i could not read the CNN headline story it just turned me away .. I wont watch them so please don't fill up my screen the only think i look for is the X to close them
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Brian said 3:47PM on 3-10-2009
When the ESPN ads get dynamic (like the current iPod touch ad that is running) they more often than not break the functionality of the page for me. I'm often unable to minimize them even given the option, they stay enlarged. If I had a viable alternative (ESPN still does what it does best) it would drive me away from the site.
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Eddie said 1:38PM on 3-13-2009
Uh, that iPod ad was horrible. I couldn't minimize it or select any of the ESPN links just above. I have to say I've never NOT wanted to buy an iPod so much.
Kenn.keeper said 5:03PM on 3-10-2009
YARIP ( Yes Another Remove It Permanently) Firefox add-on also works very well, even better than RIP. Will give you more options so you don't completely mess up the page for future viewing...
Reply
Ethan said 10:30PM on 3-10-2009
If I could subscribe to an adless blogsmith I would, as it is I just use adblock unfortunately.
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Rususeruru said 10:30PM on 3-10-2009
In other news people still completely ignore most advertising... moving on!
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David said 8:15AM on 3-11-2009
Thank God for RSS feeds...
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