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Filed under: Internet, Video

Joost take 2: This time it's in-browser video

Joost 2.0
As expected, Joost has launched a browser-based version of its online video service. One of the main things that set Joost apart from online video sites like YouTube and Hulu in its early days was the fact that you needed to download and install a standalone client to access Joost content. Sure, the video quality was higher than most of the video you find from browser-based sites. But who wants to load a second application to watch video when you've probably already got a browser open anyway?

For now, Joost users will still need to download and install a plugin in order to watch video in their browsers. But once it's installed, you'll never need to install it again. Joost will also roll out a Flash based version of its web site next month so that you won't need a separate browser plugin at all. The video quality might suffer a bit though. One of the things the plugin does is allow Joost to use its peer to peer network to delivery higher quality video streams to your browser.

The new site is much simpler to navigate than Joost's desktop client. That's because content is organized by channel, genre, and other categories. For example, you can click on the Shows button to pull up a list of genres, and then click on Sci Fi and Horror to find Star Treck episodes.

Joost does still face some challenges. For one, the service doesn't have anywhere near the number of mainstream TV shows and movies that you can find on Hulu. On the other hand, there are a few goodies on Joost that make Joost worth checking out, like full length Robot Chicken episodes.
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