Currently, there are about 2.8 million registered Facebook users in Latin America and Spain. Both regions will begin to load the Spanish version of Facebook by default starting on Monday, but users will have the option to change the default language back to English should the change be considered bothersome.
Though critics are weary of Facebook's ability to maintain itself and its large social-networking market-share, the company is now destined to grow internationally. Good luck, Mr. Zuckerberg.
Reader Comments (Page 1 of 1)
2-08-2008 @ 8:36AM
Juan said...
Facebook took a long time to finish this important task to open their platform massively to spanish-speaking users.
In the meanwhile, diffent social networks have been working hard to get the attention of those users and communities.
An example of it its Sonico.com (http://www.sonico.com) that in less than 6 month from the first release have registered more than 7 million hispanic members and gaining an average of 100k new daily to became the biggest and fastest spanish social network.
But the question here is beyond this topic.
Is this Facebook´s move enough to get new hispanic users?.
I dont think so.
Obviously, this will help and probably a new wave of members will join, but to get the "mass network effect" they will need to work hard and not only relay to "users workforce" to adapt their strategy for this new market. Also, some other core releases and along term commitment is needed in order to adapt the site to the idiosyncrasy of latam and spanish speaking users.
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