Yesterday Google posted one of their custom logos celebrating the 25th anniversary of TCIP/IP. And Google Operating System noticed something interesting. When you clicked on the logo you go to a page of search results for "January 1 TCP/IP." A few days ago, the top result would have been a Wikipedia article. Today you get several links to a blog that was established apparently with the sole purpose of capturing the top spot in Google's search ranking.
Because the site is so new, it's highly unlikely that Google is giving it such high priority due to the usual techniques like determining how many other sites link to the blog. Rather it's up there because it's new and makes heavy use of keywords. Odds are on most days, very few people are searching for "January 1 TCP/IP," but we're going to go out on a limb and say this site got an awful lot of hits yesterday. Hopefully by the time next year rolls around Google will notice that there are a hundred sites that do a better job of explaining the significance of the date.
