We have learned to pay little attention to those banner ads that loom at the top and sides of websites everywhere. But brewing deep in London, England a team of eCommerce junkies are making the giant leap to revive them, giving them the street cred they lost many moons ago.

Tailgate has developed an intriguing way to spice up those traditional banner ads that for some were a no-click zone. Their new system incorporates the ability to buy directly from the ads, without clicking away to another website. Do your transaction, credit card details and all, while continuing to browse on the site you are on. Check out a sample and see for yourself.

What are your thoughts; will this revolutionize the banner ad yet again? Would you feel comfortable purchasing directly from an ad? It's a nice fresh look at the banner ad, however, personally I like to check out the online companies I deal with, and do a little background checking of my own before purchasing.

[via techcrunch]