This blog's parent company, AOL, has launched a new myAOL portal. The site includes three new services:

• myPage: a personalized start page
• Favorites: an updated feed reader
• Mgnet (pronounced "magnet"), a customizable news page that selects news for you based on your reading preferences

The feed reader feels a lot like a cramped version of Google Reader, but with a nifty new "mix and share" feature that lets you share a group of feeds with others. The personalized start page looks pretty much like every other AJAX start page you've seen in the last year or two. But Mgnet is pretty cool, if not 100% original. You have to use it to really get a sense of it, so we whipped up a little screencast showing Mgnet and the other services fit together. It's available after the jump.