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Filed under: Design, Developer, Fun, Social Software

The new face of Facebook


Facebook has made a major step forward with the launch of Facebook Platform, which promises to make the uber-addictive Facebook even more pervasive. The long and short of it? Facebook has opened their API to developers in a big way, allowing enterprising comapnies and individuals to develop tools for use within Facebook's world, and which can tap Facebook's ever growing and enormous list of users.

What does it mean to the Facebook addicted non-developer? You'll be able to do more with your facebook account, and all in a way sanctioned and sanitized my Facebook's -- so far -- rather intelligent management. A far cry from MySpace, where third party add-ons are banned and re-allowed so often we've mostly stopped bothering to care.

So far the list of new Facebook toys is pretty sweet. The ability to add in content from Twitter, Box, iLike, Forbes and even frivolities like HotorNot should make the FB rank right up there with crack cocaine on many people's web radar. In a recent talk Facebook's creator Mark Zuckerberg claimed that not only does facebook add 100,000 users a day, but half of the users they have come back to the site every single day, racking up 50 pageviews per head for a total of 40 billion views per month. Make the site any more addicitive and the DEA or the ATF will have to step in and initiate steps to list it as a controlled substance.
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