Filed under: Web services, Google
Froogle becomes Google Product Search
Now Google's decided to give its online price comparison page Froogle a new grownup sounding name, "Google Product Search." With the new name comes a streamlined look. The price and brand options that used to take up some serious screen real estate at the top of the page have moved to the bottom, leaving just the "Show Google Checkout items only" link at the top.
You still won't see Google Product Search as one of the main options above the search bar on Google's home page. But now when you click "more," you'll be presented with "Products," as an option, rather than "Froogle." That alone should increase traffic to the site dramatically, as many users probably never clicked on Froogle simply because they didn't know what the heck it was.
[via Search Engine Land]
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Reader Comments (Page 1 of 1)
Sven Schoene said 4:21PM on 4-19-2007
Frankly, I don't really like to type "google.com/product" into my address bar. froogle.com was simple and easy-to-remember.
Also, I liked the navigational filter bar at the top, I don't want to scroll through all products before I can refine my search. It could be a marketing strategy, though...
Sven Schoene,
http://www.SvenSchoene.de
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simon wilson said 3:42AM on 4-20-2007
Well I noticed today on www.google.co.uk that the product search option is available from the home page.
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